b'PULP INNOVATIONSPure sustainability adds value to our customers businessesBy SCA PulpPhotographs by Torbjrn BergkvistFigure 1. A resource efficient value chain, where nothing is wasted.The trees from which SCAs pulp isSCA has created a strong andbut also a major producer of green made come from carefully managedintegrated value chain, where theenergy in Sweden. Including green forests in Northern Sweden. Its largeentire tree is used. An industrialelectricity, district heating and not least forest holdings and state-of-the-art millecosystem that maximises valuetall oila renewable raw material for enables the company to maintain uniquecreation from the forest throughmaking bio-diesel. SCA has conditions, and deliver unprecedentedrenewable products and a resource- created a environmental performance. SCA is, inefficient value chain. For example,SCAs tree nursery is the worldsstrong and fact, the largest private forest owner in50% of the wood used in the pulp- largest, producing enough seedlings tointegrated Europe, and 50% of the wood is sourcedmaking process becomes pulp, whilstcover 100,000 football fields with trees,value chain, from their own forests. The remainderthe rest is refined to produce greenyear after year. 100 million seedlingswhere the comes from trusted, long-term suppliers,energy. This enables SCA Pulp notare grown each yeara mixture ofentire tree is primarily in northern Sweden. only to be fully self-sufficient in energy,pine, spruce, contorta and larch. used.24 WORLD PULP&PAPER'